“Stay The Course” Or Pursue Innovation? 12 Tips To Help Entrepreneurs Decide
Many entrepreneurs will eventually face a common dilemma: whether to “stay the course” with their current business model and offerings or pursue innovation. In some cases, this means expanding services or their product line. In others, it means a full pivot in another direction.
Pursuing innovation is always risky, but sometimes the risk is worth it. Still, before proceeding, it’s essential to consider the decision carefully and make sure you’ve laid the necessary foundation. Below, 12 members of Forbes Coaches Council share their advice for entrepreneurs who are weighing such a decision.